amadis
For those running a SaaS company, have you found a lead generation partner that genuinely understands the nuances of the software market, like long sales cycles, product demos, and subscription models? I’m curious if anyone has worked with an agency that didn’t just promise leads but delivered qualified prospects ready to talk. What was your experience like, and did it make a measurable difference in your pipeline quality?
wiliams
Yes, as someone leading a SaaS company, I know how hard it is to find a partner who truly gets the complexity of our sales process, from long decision cycles to the importance of product demos and recurring revenue. We eventually worked with an agency that delivers saas leads based on your ICP, and the difference was immediate. Instead of vague promises, we started seeing conversations with prospects who were not only aware of their problems but were actively evaluating solutions like ours. The leads were aligned with our ideal customer profile, and that improved both our conversion rate and the quality of our pipeline significantly.